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Wellness coaching for sugar cravings & emotional eating

Sugar Freedom

Feel more in control around food.

Understand your cravings, work with the emotions behind them, and build habits that fit your life.

With Elena Drummond
Certified Master Health & Wellness Coach

Elena Drummond smiling

Sugar Freedom is for you if…

  • You eat well all day, then lose control around sweets at night.
  • Stress or a bad day sends you looking for something sweet.
  • You’ve tried diets and keep starting over every Monday.
  • You want to lose weight and keep it off without extreme diets.
  • You want a plan that doesn’t rely on willpower.

Knowing what you want to change isn’t always the same as knowing how to change it. We’ll look at your triggers, emotions, and everyday habits, then work on steps that make sense for you.

Less shame. More understanding. A place to begin.

Understand your triggers

Practice a different response

Build habits for real life

Elena Drummond holding a cupcake and a green apple
Elena Drummond
Creator of Sugar Freedom

Meet Elena

I know what it feels like to promise yourself, “Tomorrow will be different.”

I’m Elena Drummond, creator of Sugar Freedom.

I used to binge on sweets late at night, feeling unable to stop. As I gained weight, I kept wondering why I couldn’t get food under control, even when I wanted to change so badly.

I lost 26 pounds (12 kg). But the experience taught me that changing my relationship with food meant looking beyond what I ate and understanding the stress, emotions, and habits behind it.

Today, I bring that personal understanding to my work as a certified Master Health & Wellness Coach. My approach combines emotional awareness, stress management, and practical habits to help you feel more in control around food.

My education and training

  • Master Health & Wellness Coach, AFPA (American Fitness Professionals & Associates)
  • Certified Life Coach, Certified Life Coach Institute, with ICF-aligned training (International Coaching Federation)
  • The Science of Well-Being, Yale University
  • Managing Happiness, Harvard University

You don’t need to feel ashamed of your struggles with sugar. You deserve support from someone who understands how personal this can feel.

Let’s understand your triggers and build your next steps together.

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Coming soon

Sugar Freedom

A calmer relationship with sugar,
one lesson at a time.

Eight weeks of structured learning and practice, with 21 short video lessons, guided exercises, and time to put what you learn into everyday life. Go at your own pace.

$49USD · one-time launch price
For the first two weeks of enrollment

12 months of course access when the course becomes available. No private sessions are included.

The course is not available yet. The lessons are still being recorded.

Explore the curriculum

What’s inside

21 lessons · Eight weeks · Self-paced

Lessons 1–7
  1. Why Can’t I Stop Eating Sugar?
  2. How to Stop Craving Sugar All the Time
  3. How to Quit Sugar Without Giving Up Everything You Love
  4. What to Eat to Reduce Sugar Cravings and Lose Weight: Your Sugar Freedom Nutrition Plan
  5. Why Do I Eat Healthy All Day, Then Lose Control at Night?
  6. How to Stop Eating When You’re Full
  7. How to Stop Binge Eating and Break the Overeating Cycle
Lessons 8–14
  1. Why Does Stress Make Me Want to Eat Sugar?
  2. How to Stop Emotional Eating
  3. How to Get Through a Bad Day Without Turning to Food
  4. What to Do When a Sugar Craving Hits
  5. How to Stop Eating Sweets When They’re Always in the House
  6. Stop Craving Something Sweet After Every Meal
  7. Rewire Your Mind: Change the Beliefs That Keep You Overeating
Lessons 15–21
  1. How to Stop Using Sugar and Food as a Reward
  2. Stop Starting Over Every Monday
  3. How to Lose Weight Without Ozempic or Extreme Diets and Keep It Off for Life
  4. How to Start Exercising When You Hate the Gym and Don’t Have Free Time
  5. How I Lost 26 Pounds and Kept It Off: My Wellness Vision Board
  6. How to Change Your Eating Habits Without Relying on Willpower
  7. How to Keep the Weight Off and Stop Falling Back Into Old Habits

Bring the lessons
into your life.

These companion resources will be included when the course becomes available.

Sugar Freedom digital book

A companion to return to as you work on your relationship with sugar.

Guided workbook & weekly exercises

Space to notice your patterns, reflect on your triggers, and work through your next steps.

Sugar Addiction Hypnosis

Guided hypnosis audio for a pause in your day.

My Dream Body

A guided visualization to reflect on your personal wellness goals.

Wellness Vision Board

A video lesson and exercise to bring your goals into view.

Craving-response card

A practical reminder to turn to when a craving hits.

Private coaching

Personal support.
Your next step.

Choose a single session, three sessions with the forthcoming course, or eight weeks of support. All private sessions are online and centered on you.

One session

60 minutes, just you and me

$149USD · one session

Space to understand what’s happening and create a personal Sugar Freedom action plan.

  • Find your personal sugar triggers
  • Understand why you keep losing control
  • Explore what works for you
  • Leave with your own next steps
Book a single session

Booking is not open in this preview.

Course + 3 private sessions

Three private 60-minute online sessions

$397USD · full bundle, paid once

Combine personal coaching with the forthcoming Sugar Freedom course.

  • Three private 60-minute online sessions
  • Find your sugar triggers and build your action plan
  • Review your exercises and adjust your plan together
  • Sugar Freedom course and digital book included when available
Choose course + 3 sessions

Booking is not open in this preview.

Eight weeks together

One private 60-minute session each week

$999USD · full package, paid once

Ongoing support to put your plan into practice and work through the challenges that come up along the way.

  • Eight private online sessions
  • Your personal goals and action plan
  • Review your exercises together
  • Adjust your plan around real life
  • Sugar Freedom course and digital book included when available
Choose eight weeks of coaching

Booking is not open in this preview.

The Sugar Freedom course is still being created. Course access in the three-session bundle and eight-week package will follow when the course becomes available.

You don’t need to have it all figured out.

“I’ve tried so many times.”

Your past attempts are part of your story. In coaching, we look at what happens around food and work with the stress, emotions, and habits behind it.

“My life is already full.”

Each private coaching session is 60 minutes. Choose a single session, the three-session course bundle, or the eight-week package with one session per week. Course lessons are short videos you can watch at your own pace once the course opens.

“I’m not ready to commit to eight weeks.”

You can choose one 60-minute session for $149, or Course + 3 private sessions for $397. The course is included when it becomes available.

30-day money-back guarantee

If Sugar Freedom isn't right for you, you're covered by a 30-day money-back guarantee.

Your questions

A little more clarity.

Is the Sugar Freedom course available now?

Not yet. I’m still recording it. You can explore the full curriculum here, but course enrollment and access are not open.

What’s the difference between the course and private coaching?

The forthcoming course is self-paced, with eight weeks of structured learning, 21 short video lessons, guided exercises, and companion resources. Private coaching is personal, one-to-one support focused on your own goals and challenges.

Choose one 60-minute session for $149, Course + 3 private sessions for $397, or eight weekly 60-minute sessions for $999. Both the three-session bundle and the eight-week package include the course and digital book when they become available.

Can I start with just one session?

Yes. One private 60-minute session is $149. We’ll explore your sugar triggers, look at what is getting in your way, and create your personal Sugar Freedom action plan.

Will this work for me?

Coaching starts from your situation: when cravings hit, what’s going on around them and what you’ve already tried. We build your plan from there and adjust it as we go.

Is it worth the investment?

You can start with one 60-minute session for $149, or choose the course and three private sessions for $397. The eight-week package is $999 for eight private sessions, compared with $1,192 for eight single sessions, and it includes the course and digital book when they’re available.

How is coaching different from free information?

Information can give you ideas. In a private session, we look at your personal triggers and build your Sugar Freedom action plan together. Across eight weekly sessions, we review your exercises and adjust that plan around the challenges that come up in your life.

How does Course + 3 private sessions work?

The bundle is $397, paid once, for three private online sessions of 60 minutes each, plus the Sugar Freedom course and digital book when they become available. The course is still being created, so course access is not open yet.

How does the eight-week coaching package work?

You’ll have one private online 60-minute session each week for eight weeks. We’ll set your goals, review your exercises, and adjust your plan around the challenges you encounter. The full package is $999, paid once.

Will I have to give up everything I enjoy?

My approach looks beyond what you eat. We’ll work on emotional awareness, stress management, and practical habits. The course also includes “How to Quit Sugar Without Giving Up Everything You Love.”

What if I struggle or fall back into old habits?

That’s something we can talk through in private coaching. We’ll look at what happened, revisit your triggers, and adjust the next steps to your real life. You don’t need to feel ashamed to ask for support.

Let’s understand your triggers and build your next steps together.

Start where you are.

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